Metaplanet has unveiled plans to significantly expand its Bitcoin holdings, aiming to reach 10,000 BTC by the end of 2025.
This initiative reinforces its dedication to strengthening its Bitcoin Treasury strategy and advancing its position as a key player in the corporate cryptocurrency sector.
Simon Gerovich, Metaplanet’s CEO, revealed the company’s strategic goal during a January 5 announcement. Reflecting on a successful 2024, Gerovich noted that the company achieved record-breaking milestones, significantly bolstered its Bitcoin reserves, and established itself as a leader in Asia’s Bitcoin-focused corporate landscape.
Building on this momentum, Metaplanet plans to accelerate its growth by leveraging capital market tools such as share offerings and loans to fund its Bitcoin purchases.
“In 2025, we aim to expand our Bitcoin holdings to 10,000 BTC by utilizing the most accretive capital market tools available to us,” Gerovich stated.
Metaplanet adopted the top crypto as a reserve asset last year to hedge against the economic uncertainties in Japan. The company’s strategic accumulation has drawn comparisons to MicroStrategy’s approach, which includes leveraging debt and bond issuance. MicroStrategy is the largest corporate Bitcoin holder, with 446,400 BTC valued at around $44 billion.
Meanwhile, the Japan-based firm holds approximately 1,762 BTC, making it the 15th largest corporate Bitcoin holder globally, according to Bitcoin Treasuries data. With a nearly 30% profit on its current holdings, the company is well-positioned for further expansion.
However, reaching the 10,000 BTC milestone will require acquiring over 8,000 BTC this year—a feat that could elevate Metaplanet to the top tier of corporate Bitcoin holders worldwide.
In addition to increasing its Bitcoin reserves, Metaplanet plans to enhance shareholder engagement and transparency through new initiatives. The company also aims to foster Bitcoin adoption in Japan and across the globe by leveraging strategic partnerships.
Gerovich emphasized that these efforts are not just about corporate growth but also about driving a larger movement to advance Bitcoin’s role in the global economy.
“Your belief in our vision fuels our commitment to excellence. Together, we’re not just building a company but driving a movement. Stay tuned — 2025 is going to be another monumental year. Here’s to a year of progress, innovation, and success,” he concluded.
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